From stolen credit to forgotten legacies, the Matilda Effect explains why women in STEM remain invisible. We are not just talking about the past—we are living it.
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Women’s sports in India rarely get equal investment, training, or recognition. But this time, it’s different. The National Women’s Hockey League 2024-25 gets a major push from Coca-Cola India, ensuring …
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Women are doing extra work at the office—handling emotions, organising events, mentoring new hires, and managing team morale—but none of it counts toward promotions or raises. This Workplace Invisible Labour …
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ASCI is set to host the ICAS Global Summit 2025 in Mumbai, bringing global self-regulatory leaders together for a crucial dialogue on the future of responsible advertising. With AI, ethics, …
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Vivo KanyaGyaan is not just another campaign—it is a movement toward equality in STEM. With less than 30% of STEM researchers worldwide being women, Vivo’s initiative provides young women from …
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Financial planning is not just a man’s responsibility, yet campaigns and societal norms continue to reinforce this outdated notion. The PolicyBazaar ad highlights financial literacy but misses the bigger picture—why …
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73% of Indian women exit the workforce after childbirth, not by choice but due to societal bias, workplace rigidity, and lack of support. The Prega News campaign #SheCanCarryBoth calls out …
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India’s female workforce is growing, but does higher participation mean true inclusion? The Economic Survey 2025 shows a rise in women’s employment, yet pay gaps, job security, and workplace inequality …
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The Time Use Survey 2025 confirms what many already knew—Indian women continue to bear the majority of unpaid household and caregiving work while struggling to achieve equal employment opportunities. Despite …
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India is committed to achieving 70% female workforce participation by 2047, with initiatives supporting women in sectors like IT, engineering, and R&D. This goal will empower women and drive economic …